Special shampoo blend with the finest natural ingredients to enhance white and light coats without stripping natural oils. No bluing or bleach is used.

Safe, gentle & effective - no soaps, alcohols or detergent.
Non-stripping botanical formula that protects the natural oils in pet's skin.
Compatible with topical or ingested flea control products.
Purified water, Coconut-based surfactant blend, Almond oil, Vitamin E, Glycerin, Glyceryl stearate, Natural cherry extract, EGDS, EDTA, Proprietary blend of optical brighteners, Natural scent from essential botanical oils.

Safety Data Sheets:

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[instruction]Wet pet thoroughly with warm water. For best results, do not immerse pet in standing water. Work shampoo into a rich lather, moving from head to hindquarters. Let stand 5 minutes. Rinse thoroughly. For best results, repeat process.[/instruction]

Durvet Naturals Basics Whiten & Brighten Shampoo